Have you noticed that dark circles under your eyes seem more pronounced in the summer? It's not your imagination. The hottest season of the year can intensify the dark and tired appearance around the eyes, and understanding why is the first step to taking better care of yourself.
Why do dark circles under the eyes get worse in the summer?
The heat, sun exposure, and more intense routines of the season directly affect the skin around the eyes. Among the main reasons:
1. Increased pigmentation
The sun stimulates melanin production. As a result, those who are already predisposed to pigmented dark circles tend to notice a faster darkening around their eyes.
2. Vasodilation
With elevated temperatures, blood vessels dilate. This makes vascular dark circles (purplish, bluish) more apparent .
3. Dehydration
In the rush of summer, internal and external hydration decreases, and the delicate skin around the eyes loses its radiance, becoming more marked .
4. Irregular routine
Travel, long nights, schedule changes: all of these things generate fatigue and worsen circulation , intensifying puffiness and dark circles.
How to reduce dark circles under your eyes in summer: simple and effective care.
1. Increase hydration.
Lightweight and smart moisturizers help keep skin firm and radiant even on the hottest days, and don't forget to drink water throughout the day to enhance the skin's natural radiance.
2. Strengthen sun protection.
Sunscreen is essential in the region, even when we're not directly on the beach.
3. Use decongestant agents.
Caffeine, algae, and prebiotics help reduce puffiness, stimulate circulation, and restore the natural freshness of the eyes.
4. Ritual of
Applying it to basic, naturally cooler products helps to reduce puffiness in the morning and restore radiance.
How IYS treats dark circles in the summer.
We've developed clean, smart formulas designed for real-life routines that accompany you both in and out of season.
At IYS, we believe that dark circles under the eyes are signs not of failure, but of the stories, rhythms, and intensities of real life. And summer is all about that!
Eye Area Stick – IYS
With caffeine, jasmine prebiotics, and algae extracts , it acts directly on the main causes of dark circles, especially in the summer:
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reduce pre-emption and save money
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vascular dark circle softener
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illuminates the eye
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deeply hydrate
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texture and vibrancy
The icy touch of bacon is perfect for a refreshing, practical, and immediate meal.
IYS Summer: lightness, freshness, and real self-care.
Taking care of your skin in the summer isn't about perfection. It's about presence. About choosing safe, technologically advanced, and ethical formulas that support your skin's natural cycles with respect, honesty, and results.
At IYS, we believe that self-care is a daily conversation with yourself , and each product is an invitation to experience your beauty with lightness and awareness.
Your skin speaks volumes. Summer intensified.
IYS takes care of it.
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